February 11, 2016
2 -4 blog
You Know You’re a Social Media Maven/Master When…

Throw a rock outside of our office window and you’ll hit someone that claims to be a social media aficionado. But some of these self-proclaimed social stars are actually just imposters. And to help distinguish the difference, we’ve listed a few tell-tale signs that you are in fact, a social media maven. *13-Second Refresh* Twenty-three…continue reading

A Picture’s Worth 1000+ Dollars: Why Copyright Matters on Social

As anyone who is an online content creator or curator knows, there is significant importance in using images to help get your audience’s attention. In fact, choosing the right imagery is probably the biggest part of planning out the perfect post. Finding just the right image can take any social media post to another level. But…continue reading

political blog 1
Votes Are In: The Rights and Wrongs of Marketing a Politician on Social Media

Ever since the presidential election of 2008, social media opened the door to further narrowing the gap between powerful politicians and the average American citizen. Many candidates both presidential and congressional attempted to connect directly with American voters via online social networking sites. It has even been called the “Facebook election.” While a few candidates…continue reading

4 Ways to Plan and Maximize Your Event Presence through Live Social

Social media has changed the landscape of marketing in a number of ways. Perhaps one of the most crucial ways relates to the way brands can interact with their audience in real time – cue the entrance of platforms like Snapchat and Facebook Live. Corporate Events are a particularly good example of the power social…continue reading

1-22 blog
The Hard Truth About Making Money on Social

Just for kicks, I typed “make money social media” into Google to see what would happen. Here are the top four articles that came up: 1) 15 Easy Ways For Everyone To Make Money With Social Media 2) 10 Easy Ways To Make Money Using Social Media at Home 3) 4 Social Media Sites That…continue reading

1-14 blog
‘Tis the Season: The Social Media Beast Awards

The Social Media Beast office is buzzing…because it’s award season! Yes, even the Beasts enjoy not-so-silently judging the Red Carpet couture. Suddenly, the Beast on my right decides he’s the next president of the Academy and can decide the fate of Leonardo DiCaprio. Side note: The Revenant is just two-and-a-half hours of testosterone-filled violence. With…continue reading

1-12 blog
3 Things the Kardashians and Cats Can Teach Your Business About Social Media

I’m about to argue that they’re probably two of the most influential personas on social media. Given that internet fame literally lasts for only 15 minutes, their celebrity status is nothing to scoff at. And regardless of personal opinions, you have to admit, they’ve done an incredible job marketing and branding themselves. The larger the…continue reading

ask the beast wrap up blog
Ask the Beast: 2015 Wrap Up

It’s almost time for us to kick up our little beast feet, pop a bottle of bubbly, and bask in the glow of all our 2015 social successes. But before we do, let’s recap some of our favorite client questions from the past year with learnings that’ll apply to the social efforts of any small business…continue reading

12 22 blog
Social Media Strategy for Events: Dos and Don’ts

Event planning in and of itself is an art form. Weddings, conferences, parties – they all could benefit from a social media push. Whether you’re trying to garner awareness for the event, sell tickets, or crowdsourced content, there’s a way to accomplish your goals via social with just a few easy dos and don’ts. DO Plan…continue reading